your about page the most important page on your website.

It lets your audience know, up front, whether you're the kind of person who can solve their problem and be something they can see themselves working with.

It's your biggest fan. It's your best salesperson. But it can only do its job if you have the right elements involved.

Most businesses just talk about what they do. Instead, a great about us page should talk about why they’re in business.
— HubSpot

The thing is, it’s also one of the hardest pages to write. It’s so easy to get stuck in your own head, going ‘round and ‘round trying to figure out how to convey your story to your audience in a way that truly captivates their attention and gets them to buy from you.

tell your story. get more customers. download your free about page template now!

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