free worksheet - understanding your buyer persona

Do you know who you're selling to?

If you don't have a clear understanding of who your market is, your marketing strategy is going to be much less effective. Your messaging becomes generic, boring, and unspecific when you don't know who you're talking to.

Conversely, when you dive into your buyer persona, you start to understand their pain points, motivations, and what gets them up in the morning. At that point, you know exactly what messaging will resonate with them to get them to make that purchase.

In this worksheet, you'll work through:

  • Their background information (including demographics)
  • Their major challenges and your strategies for solving them
  • Their concerns and questions so you know exactly how to address them up front
  • What they're thinking, feeling, doing, and seeing when they interact with your brand

Upon downloading, you'll receive follow-up emails that will walk you through every step of the way. Not only is this designed to help you stay accountable and on track, but you'll also receive the inspiration you need to keep pushing through it.

so, what are you waiting for? download your free worksheet

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