For the love of pets...

Ever since I can remember, I've been in the pet industry. I grew up with my dad working for one of the big pet product distributors in the country - Central Pet - before he went off and started All Points Marketing. Growing up, I had no idea I'd be working for him one day. Yet, as I was studying marketing in school, there I was - joining his team.

It was during my time working for All Points Marketing that I realized my love for doing whatever I can to ultimately provide pets with happy, healthy lives. For me, this means helping pet businesses succeed with their every day digital marketing challenges and getting them in front of the pet owners - and ultimately, pets themselves - who matter. 

Now, it's time for me to do that on a whole new level.

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marketing services for pet professionals

Chewbacca (Chewie, pictured above) is my handy-dandy content marketing side-kick. Without fail, he's always there to distract me at just the right times - sitting on my keyboard, jumping on my lap, or nudging his food bowl into the middle of the apartment ("hint, hint - feed me!").

Together, we create and promote your brand story across various digital marketing channels including your website, blog, social media, and PPC advertising. This way, we make sure your products get in front of the right pets.

marketing packages

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basic brand story

  • Weekly blog posts
  • Search Engine Optimized (SEO) content with keyword targeting
  • Quarterly content calendar
  • Social media posting
    • Facebook - 3x per week
    • Instagram - 3x per week
    • Twitter - 10x per week
  • Free 30-minute consultation

$2,000/month

plus $400 onboarding fee

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standard brand story

  • Weekly blog posts
  • Search Engine Optimized (SEO) content with keyword targeting
  • Annual content strategy
  • Quarterly content calendar
  • Social media posting
    • Facebook - 3x per week
    • Instagram - 3x per week
    • Twitter - 10x per week
  • Social media monitoring + engagement
  • Facebook Ad creation + optimization
    • One A/B tested ad per quarter
  • Website copywriting + SEO
  • Digital Marketing Strategy*
  • Free 30-minute consultation

$2,700+

plus $1,000 onboarding fee

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premium brand story

  • Weekly blog posts
  • Search Engine Optimized (SEO) content with keyword targeting
  • Annual content strategy
  • Quarterly content calendar
  • Social media posting
    • Facebook - 3x per week
    • Instagram - 3x per week
    • Twitter - 10x per week
  • Social media monitoring + engagement
  • Influencer outreach
  • Facebook Ad creation + optimization
    • One A/B tested ad per quarter
  • Google AdWords ad creation + optimization
    • One A/B tested ad per quarter
  • Website copywriting + SEO
  • Digital Marketing Strategy*
  • Free 30-minute consultation

$3,400+

plus $2,000 on-boarding fee

add-ons

Take a pre-made plan and customize it to your needs! Add any of these services to whichever plan you decide to use for your business.

  • Email marketing - $200/mo
    • Includes setup & creation and one newsletter per month
  • Website Audit - $750 one time
    • Review current SEO and user-experience
  • Basic website redesign - $1,500 + hosting & theme cost
    • Up to 10 pages
  • Website copywriting & SEO - $500 initial, $100/mo upkeep
  • Digital marketing stratey* - $2,000
  • eBook - $1,000+ each (depending on length and format)
  • Social media monitoring and engagement - $45/mo
  • Influencer outreach - $150/mo
  • Social media strategy - $1,000/yr
  • Digital Advertising - $1,100/mo or
    • Facebook ad creation + optimization - $550/mo
    • Google AdWord creation + optimization - $550/mo
    • Includes one A/B tested ad per quarter + weekly monitoring & reporting

custom storytelling services

If the pre-made plans above don't exactly fit your needs or budget, no worries! Schedule a free 30-minute consultation or let me know which services you're interested in. I'll send you a custom proposal tailored specifically to you.


*what's included in the digital marketing strategy?

Who is your target audience? Who is your competition? What channels should you be marketing on? What kinds of content should you be publishing to get the right kind of attention?

These questions are just a few of the ones we address through the process of setting up your marketing strategy. When we're done, you'll know exactly who we're targeting, where you're going to be marketing, and what your message is going to say. We'll know your brand story by heart and can begin sharing it and connecting with the people who matter. 


let's connect your pet business with the right furries

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Which package/custom services are you interested? Not sure? That's okay - I can help you with that!