5 Ways to Get Content Ideas Flowing When You Have No Idea What To Write

5 Ways to Get Content Ideas Flowing When You Have No Idea What To Write

Finding just the right topic for your content on a tight deadline when you’ve got writer’s block is difficult. Just searching for an idea can feel overwhelming. Before you know it, you’ve spent your three hours allotted to content to creation stuck in a Pinterest trap of doom and a blank page still sits in front of you. That’s where these tips come in handy.

4 Ways Female Entrepreneurs Can Truly Thrive in 2019

4 Ways Female Entrepreneurs Can Truly Thrive in 2019

Everything from client bias to raising capital has proven a difficult landscape for female entrepreneurs, but that doesn’t mean we’re anywhere near backing down. Instead, we’re rising up and taking names for ourselves, changing history and the market as we go. Here are a few things you can do to push yourself, your business, and female entrepreneurs as a whole to the next level in 2019 and beyond.

3 Ways to Turn Holiday Shoppers into Loyal Customers

3 Ways to Turn Holiday Shoppers into Loyal Customers

Your holiday sales won’t last forever. But that doesn’t necessarily have to be the case. While it’s difficult to keep up Q4’s level of sales for an entire year or more, there are ways you can turn your newfound holiday shoppers into loyal customers. It just takes a little bit of strategy and dedication.

The Power of Positioning: How Payless Got Away with Tricking Influencers

The Power of Positioning: How Payless Got Away with Tricking Influencers

To many, Payless ShoeSource is the place for moms and low-income families to get cheap shoes. But for one day - under a new name and a fake brand created for this PR stunt - Payless became Palessi, the super-chic luxury shoe store only open to celebrities and fashion influencers. So, why did it work, and will the effect last long-term?

Don't Be Boring - How to Add Personality to Your Content

Don't Be Boring - How to Add Personality to Your Content

The key to making your website entertaining, educational, and engaging to read lies in incorporating just the right amount of brand personality to make it interesting. No matter who you’re writing to - whether it’s the CEO of a major corporation or a blue-collar warehouse employee - we’re all human and we want to be spoken to that way.

Blogging for Your Biz or Updating Your Copy? 7 Rules for Writing for the Web

Blogging for Your Biz or Updating Your Copy? 7 Rules for Writing for the Web

You may think you’re a good writer - but believe it or not, writing for the web is a whole different beast than writing for print. Whether you’re keeping up with your business blog or updating the copy on your website, toss out those lessons from English class and keep these 7 rules in mind.

Channeling Positive Vibes and Talking to Babies with Jessica McKeown

Channeling Positive Vibes and Talking to Babies with Jessica McKeown

Jessica McKeown is a Spirit Baby Medium who helps parents remove have a successful pregnancy and ease the trauma around unsuccessful ones. She has built her business from the ground up and faces struggles like time management, imposter syndrome, and confusion in her brand message. Learn how she channels positive energy and talks to babies to help bring families together.